Ever scrolled through Instagram and stumbled upon a "chill guy" meme? You know the one, where an animated character is effortlessly doing nothing. It's a vibe, a mood, and apparently, an aesthetic.

On the Internet, nobody knows you’re a dog, and nobody cares if you can’t draw one. This is, essentially, the focus of a recent paper by Nick Douglas, the former editor of Valleywag who now ...

The chill guy aesthetic is all about balancing effortless style, the perfect accessories and a calm, unbothered vibe. And here’s your guide to nailing it.