"Everyone who took part should be extremely proud of their work. For those with a passion for art, design, or marketing—keep ...

It’s the winner of Fast Company‘s 2021 Innovation by Design Awards in the advertising category ... the world could be and could represent the ideas Way to Lead was trying to put forth ...

But we must give machine learning all the assets to serve the best ad for that user at any given time. Creative teams should design creative to reach every step of the purchase journey.