Starbucks CEO Brian Niccol is promising more caffeinated growth but isn't yet ready to put hard projections around when. And ...
Starbucks has reported better-than-expected sales in its fiscal first quarter as some of its turnaround efforts start to take ...
That showed in the company’s results. While improving, revenues and same-store sales were still lackluster, as Starbucks ...
Starbucks Corp. (Nasdaq: SBUX) CEO Brian Niccol is once again shaking up the coffee giant's C-suite, and he's bringing more ...
Last year, on a podcast, Schultz, who is no longer Starbucks’ CEO but is still a major shareholder, described the scene as “a ...
There are endless threads to pull with Starbucks’ turnaround, down to the very ink on customers’ cups as they order. But CEO ...
Starbucks will soon require customers to make a purchase if they want to spend time in the company’s cafes or use its ...
Starbucks has reported a smaller-than-expected fall in first-quarter comparable sales, in early signs of the struggling ...
In what promises to be a busy week for Starbucks ahead of its Tuesday earnings, the brand followed up Monday news of in-store ...
As part of CEO Brian Niccol's Back to Starbucks plan, the company is making changes to get loyal customers back in the door.
Other recent Starbucks executive changes under Niccol’s leadership include the company hiring its first global chief brand officer in October, promoting Molly Liu to head Starbucks China, and hiring ...